The "Buy Used" Option on Amazon
Published by Christian Hissam
Update Earlier this week Amazon made yet another change to its platform, this time affecting the information displayed inside the buy box on the product detail page. If any of your listings are […]
Read ArticleAmazon Presents Vendors with New Hurdle
Published by Christian Hissam
What We Know At the beginning of the year, brands noticed that Amazon began to remove certain comments on reviews. The comments removed contained information like email addresses, URLs, and phone […]
Read ArticleAmazon Updates its Customer Questions and Answers
Published by Christian Hissam
Update As many brands are aware, Amazon began making changes to its internal response filtering system at the beginning of the year. We believe many of the changes are being made in order to […]
Read ArticleThe Manufacturer Badge on Amazon
Published by Christian Hissam
The Manufacturer Badge On Amazon, vendors have the option of displaying a badge next to their handle when posting a response to a question or review. That badge is the "Manufacturer Badge", and […]
Read ArticleOrganic vs. Paid Search Rank
Published by Christian Hissam
Scaling the Digital Shelf With the advancement of e-commerce, we have seen that shopping habits have evolved. Because of this, brands have to change their tactics in order to maximize their share […]
Read ArticleSpotting a Fake Review
Published by Christian Hissam
The Good, The Bad, and The Ugly In the vast world of e-commerce, reviews are seen as one of the most powerful references when making a purchase. Products with positive reviews are more likely to […]
Read ArticleThe Amazon Marketplace: The Good, The Bad, and The Counterfeit
Published by Christian Hissam
Counterfeiting in a Modern World Picture this: Your brand just created the perfect product, a mountable cupholder that you name “Cupable”. Cupable is the first of its kind, creating a new […]
Read ArticleStructuring Your Amazon Advertising Account
Published by Christian Hissam
Amazon Advertising 101 Advertising is often seen as one of the earliest forms of business communication. Dating as far back as 2000 B.C, advertising has always been a way to promote a service or […]
Read ArticleBuilding a Data-Driven Team for Your Business
Published by Christian Hissam
How to build a data-driven team Technologist Douglas Merrill once said, “Big data isn’t about bits, it’s about talent.” In the modern age of business, every decision that a company makes is based […]
Read ArticleIs My Brand Up To Date on Amazon?
Published by Christian Hissam
Amazon Encourages You to Stay Up to Date Did you receive the new Amazon update email? Even if you did, you need to make sure that your brand is up to date before the new guidelines roll out.
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